Dry Skin
Dry skin isn't just a cosmetic concern.
Many people describe dry skin as skin that feels tight, flaky or rough. Sometimes it looks dull. Sometimes it feels sensitive. Often it simply feels uncomfortable throughout the day.
Dry skin develops when the skin struggles to retain enough water to function at its best. This can occur because the skin barrier becomes less effective, because natural moisturising factors decline over time, or because environmental factors such as weather, heating, air conditioning and over-cleansing gradually strip moisture from the skin. The result is skin that feels less resilient, less comfortable and often appears less healthy.
The good news is that dry skin usually responds well to a consistent skincare routine focused on hydration and barrier support.
Is this Guide for You?
This routine may be suitable if you regularly experience:
Tightness after washing your face
Flaking or rough patches
Skin that feels dehydrated throughout the day
Dull or tired-looking skin
Increased sensitivity to skincare products
Seasonal worsening during winter
What dry skin usually needs
When patients notice dryness, the instinct is often to add more active products. In reality, dry skin rarely benefits from aggressive treatment. The priority is usually to restore hydration, support the skin barrier and create an environment where the skin can function normally. A simple routine performed consistently is often more effective than a complicated routine performed occasionally.
For most patients, I focus on four key steps:
1. Gentle cleansing
2. Hydration
3. Skin quality support
4. Daily sun protection
Morning Routine
Cleanse
Rejuran Bubble Water Cleanser
A gentle cleanser designed to remove impurities while helping preserve the skin's natural moisture balance. Many cleansers leave dry skin feeling tight immediately after use. A gentler approach can help minimise unnecessary disruption of the skin barrier.Hydrate
Alastin HA-IMMERSE Serum
Hydration is one of the foundations of healthy skin. HA-IMMERSE is designed to provide immediate hydration while supporting the skin's own hyaluronic acid production over time. For patients with dry skin, this often becomes one of the most important products in their routine.Support
Rejuran Dual Effect Ampoule
Apply this hydration serum to support skin repair and recovery.Protect
Broad-Spectrum Sunscreen
Daily sun protection remains one of the most important steps in any skincare routine. Ultraviolet exposure contributes to skin ageing, collagen degradation and impaired skin barrier function. Consistent sunscreen use helps protect the investment you are making in your skin.Evening Routine
The evening routine follows the same principles.
Cleanse
Rejuran Moisture Bubble Cleansing Water
Hydrate
Alastin HA-IMMERSE Serum
Support
Rejuran Dual Effect Ampoule
Moisturise
Rejuran Moisturiser
Apply a moisturiser suited to dry skin to help reduce overnight moisture loss and support barrier recovery while you sleep.Recommended Dry Skin Essentials
For patients looking for a simple place to start, these are the products I most commonly recommend:
Rejuran Moisture Bubble Cleansing Water
A Daily Broad-Spectrum Sunscreen of your choice.
Together, these products address the key factors that contribute to dry skin.
When Skincare may not be the entire answer
Occasionally, persistent dryness reflects changes occurring deeper within the skin.
As we age, levels of hyaluronic acid, collagen and other structural components gradually decline. The skin may become thinner, less resilient and less capable of retaining moisture. In these situations, skincare remains important, but some patients choose to explore treatments designed to support overall skin quality as part of a broader rejuvenation plan.
The most appropriate approach depends on your skin, your concerns and your goals.
A consultation allows us to assess these factors and develop a personalised plan tailored to you.